Paid Search (PPC)
Our database of around 1 billion different keywords allows us to identify words and phrases that work, helping to improve search engine optimization.
We will determine how your marketing campaign should be targeted and to whom.
We test a number of ad copy variations in order to ascertain which advert will be the most successful and generate the greatest click-through rate.
We understand that keyword generation is ever-evolving, and search queries adapt over time to reflect trends and the tastes of the general public.
We can influence bids at keyword level through filters and rules with a complex optimisation system.